Is Your Trademark Client Protected?
{4:00 minutes to read} Trademark rights are territorial. With a US trademark registration, trademark rights extend nationwide, but a US trademark registration generally will not provide a trademark owner with protection in other countries. There is no worldwide trademark protection. Protecting a worldwide brand can involve a large number of filings in individual countries, which can be extremely expensive. Trademark owners will often focus on core areas of interest. At a minimum, owners will want to file in countries that...